I had the amazing opportunity to spend the weekend in San Francisco with e.l.f. cosmetics! I was chosen, along with about 40 other girls, to attend the #ElfBeautyscape weekend event! To say that I was shocked and over the moon excited about this opportunity is an understatement. I want to say a HUGE THANK YOU to the entire e.l.f. team who went completely above and beyond anything I could have ever imagined! They completely spoiled me! Today I wanted to share with you a recap of my weekend with e.l.f. 🙂
Everyone arrived on Friday afternoon to beautiful San Francisco! We stayed at the amazing Hotel Vitale right downtown which had such amazing views! I checked into my room to see this little surprise waiting for me. (And this was just the beginning – pretty much every time I went back into my room there was another surprise waiting!!) We received a welcome packet with our schedules for the weekend and some other goodies too.
First up was the Welcome Reception on the rooftop terrace of the hotel! It was so amazing getting to chat with all of the other girls as well as the e.l.f. team. Not to mention the views from up there!
Another exciting part of the weekend was that three well known beauty YouTubers were there. It was so fun to get to meet them all! I was especially looking forward to meeting Tracy and Stefanie, pictured above on each end with me and another contest winner, Pearl, in the middle. I have been watching Tracy and Stefanie (known as EleventhGorgeous on Youtube) for many years so I was so excited to get to meet them in person!!
Our dinner that evening was held at Americano, the restaurant inside of the hotel. It was so pretty and quaint! Our host for the weekend was Cat Sadler, a corespondent for E! News. She was super funny and a great host! Several women from the e.l.f. team spoke at the dinner and introduced EleventhGorgeous and Jackie Aina (both well known beauty Youtubers). Dinner was delicious and halfway through the evening the e.l.f. team announced a special surprise. For the first time, they created products in collaboration with these two Youtubers. EleventhGorgeous created a dual lipstick with e.l.f. and Jackie Aina created an eyeshadow palette! They spoke about their soon-to-be-released products and gave everyone one of each of these newly created items!
Above on the left is the Clay Eyeshadow Pallette – J. Glow by Jackie Aina. The palette includes a mix of matte and shimmery powders. Next is the Day to Night Lipstick Duo – Graphic Minimalist by EleventhGorgeous. The lipstick includes two creamy shades, one softer and one bolder. These two products were given to us on Friday evening.
On Sunday, the last Youtuber, Weylie (known as ilikeweylie on Youtube) joined us and presented her collaboration with e.l.f. which is pictured above on the right. The ilikeweylie Face Palette in Bunny Blush includes four smooth powders – a highlighter, two blushes, and a darker color for contouring/shading.
It was so fun to receive these brand new products that will be launching soon!
I headed back to my room after dinner and found this! It was so funny because earlier in the evening I had been talking to one of the ladies from e.l.f. telling her I have been dying to try e.l.f.’s skincare line. She smiled and said I would definitely be trying it out soon! What a sweet surprise! So far I have tried out the Moisturizing Sleeping Mask, the Hydrating Gel Melt Cleanser, and the Daily Hydration Moisturizer and love them all – I especially love the daily moisturizer!
Saturday morning started off with breakfast followed by a super fun and busy day! We had the chance to attend a panel discussion with several bloggers which was led by Sarah Boyd, founder of Simply Stylist and contributor for Forbes Magazine! The session – How to Build a Beauty Community, was all about collaborating and building up your community around the internet! They shared so many great tips and I learned so much from their session!
Next up was the Innovative Beauty Session where we got to take a first-hand look at many of e.l.f.’s new products and items that will be launching soon! We heard from Achelle Dunaway, e.l.f.’s Global Artistic Director, about current trends around the beauty world! Then the second half of this session we were told that we would get to do something super exciting (as if there weren’t enough surprises yet!). We had the chance to create our very own custom face palettes! How cool is that!?
And this was just the beginning! I will be sharing Part 2 of my trip very soon! Check back here and you’ll get a look at the custom palette I made and the other AMAZING things we got to do during our weekend.
(P.s. – Here’s some other exciting news: I am partnering with e.l.f. to give away a bundle of their best selling products! The prize bundle is worth over $80 and the giveaway is going on now until this Sunday evening. Head over to my Instagram account to check out the rules & details and to ENTER to win!)
Thank you so, so much for stopping by today! Your support means the world! xo.